But the company didn’t stop there… it recently created the world’s first low carbon, low waste spirits distribution technology, ecoSPIRITS. It is an innovative closed-loop distribution system that nearly eliminates packaging waste in the premium spirits supply chain. This patent pending technology drastically reduces packaging and transport costs and provides both a powerful cost advantage and a transformative carbon footprint reduction.
Think independent. Drink independent. Proof & Company stands by its motto, bringing a disruptive approach to spirits distribution, merging an extraordinary portfolio of independent spirits brands with a team of highly regarded bartenders, a customer focused mindset and hospitality clients who lead. From offices in five countries, Proof & Company serves the broader Asia Pacific region with our portfolio of spirits, cocktail ingredients, bar tools, glassware and team of Spirits Evangelists, one of the most well-regarded creative teams in the cocktail and spirits community globally. Six of their client projects are ranked amongst the World’s 50 Best Bars or Asia’s 50 Best Bars.
In 2020, the world will produce 40 billion glass spirit bottles, generating 22 million tons of carbon emissions. With each bottle eliminated, ecoSPIRITS saves at least 550 grams of carbon emissions.By partnering with ecoSPIRITS, spirit producers, distributors and hospitality operators can save costs and reduce the environmental impact of their operations.
Castian Global was appointed to the role of in-house counsel to the Proof & Company group, to provide a full suite of services, including, leading on a substantial corporate group restructuring, liaising with investors and preparing communications and corporate governance documentation, managing local counsel in various jurisdictions, managing and protecting the group’s trade mark and intellectual property portfolio, providing active advisory services on all material commercial agreements, managing the inventory facility and equity investments of the group, preparing templates, policies and systems to upgrade and standardise internal operations, advising on regulatory and compliance matters and reacting expediently when ad hoc challenges and issues arise.